"Personal Data" means personal information that enables an individual to be identified directly or indirectly.

"Cookies" means information that sent from a website to visitor’s computer when a visitor access a web site.

2.1 The Company will collect your Personal Data that the Company received either directly or indirectly which consist of

• Personal information such as name, surname, gender, age, nationality, date of birth, marital status, address, occupation, place of work, postal code, email address, telephone number, credit card, personal income, car that you are driving.
• Information on your interests such as products and services, hobbies, social networking activities, sports, travelling.
• Information on your decision whether or not to choose products and services, such as the reason of purchase or residence selection, budget, purpose, other products that used for comparison, comments regarding products and services.
• Information that specifies your location while using the site. If you enable the GPS , you consent the Company to collect your location information. However, if you would like to conceal this information, you can install programs or turn off GPS on your mobile phone.
• Searching behavior of the information within the site. The Company has the right to use cookies as a tool to collect information such as:
  - IP address
  - The type of web browser used to access.
  - Web pages visited.
  - Time spent on visiting.
  - Websites that referred to the Company's web site.
  Other Personal Data which the Company will first ask for your consent.

2.2 The Company collects your Personal Data only as necessary or for the purpose of collection under the conditions set out in Clause 3. and in accordance with the law.

In case you access to the website or advertisement which are not operated by the Company, the Privacy Policy will be governed by that website. The Company will take no part of it in any way.

• To provide service you requested, for example, in case you subscribe for information and promotion, the Company will only store and use basic information such as first name, last name, e-mail address, telephone number, for contacting you later. Or In case of online booking, the Company will store and use the necessary information to issue booking documents.
• To improve website performance, create marketing plan, analyze data usage, evaluate the service, including improvements in the Company's products and services and its Affiliates.
• To provide information related to the product and the services of the Company and/ or its Affiliates, including related privileges or promotion of the said products or services.
• To proceed according to the contracted party that the Company uses services such as share your location information where the Company uses the location service of third party.
• The Company will not use or disclose your Personal Data UNLESS it is used or disclosed as necessary for the purposes set out above or disclosed to any person in the Company or Affiliates or the parties involved in the contract or with your consent.

• The Company uses Secure Socket Layer (SSL), which is a standard for securing data transmitted over the Internet, including data encryption and firewall. Secured Socket Layer (SSL) is a technology accessing encrypted data to prevent sniffers while the information is being transmitted over the Internet. The data encryption makes sniffers unable to understand the meaning of the information. This technology is also used for confirming the existence of the website.
  The Company will regularly update and test its technology to ensure that your Personal Data is safe, secure, and trustworthy. The Company reserves the right to make changes to its security tools if the Company sees that the tool is more standardized and can maintain better data security.
• Your Personal Data will be collected and maintained under this policy. In case that you send an email to us, we will store your email content, email address, and email threads, for the purpose of following up your request, or for tracking the interaction between you and the Company's officers in which you would like to know whether your request has been resolved.
• In case the Company made a deal with third parties to develop and maintain the system and the allocation of resources or services on behalf of the Company. Outsourced personnel who act on behalf of the Company must agree to treat your Personal Data as confidential.
• Measures to protect and maintain the confidentiality of the complainant in order to protect the rights of Complainant and data provider who acted in good faith. The Company will conceal name, address or any information that can be identified as the complainant or the data provider and keep the information of the complainant and the data provider confidential. Only those responsible for investigating complaints can access this information. The person receiving information from complaint investigation has a duty to keep the complaint and the evidence of the complainant and the data provider confidential, do not disclose information to anyone who is not involved UNLESS it has to be disclosed in accordance with the legal requirements.

• The person who owns the data is entitled to access Personal Data provided to the Company, UNLESS it protects the owner of the data or the rights of the other person, is contrary to or inconsistent with the provisions of the law or court order or other cases as required by law.
• You may cancel the use of your Personal Data or disclosure of your Personal Data in any cases through Email : info@proudrealestate.co.th. After the cancellation, the Company may not be able to fully serve you as stated on the Company’s website. However, the Company may collect data for inspection of services provided to you or to proceed according to the law. The Company will not use your Personal Data for any other purposes.
• If the Company does not maintain confidentiality of Personal Data as required by law, you may request the Company to destroy, remove, or suspend or convert your Personal Data into anonymous form.

In the following cases, it is not an offense to violate the Privacy Policy.

• Confidential Information has been disclosed to the public since the time you disclose this information to the Company or publicly disclosed which is not the fault of the Company or its Affiliates.
• Disclosure with your written consent or permission by any other means.
• Disclosure of Information as necessary by laws, orders, rules, regulations, court orders, or governmental agency, or other necessities.

The Company will retain your Personal Data only for such period of time as necessary to fulfill the purposes outlined in this Privacy Policy.

• Company may change or update statement of privacy policy fully or partly. If there is a change, the Company will update its privacy policy on the website.
• User may express his / her opinion on the privacy policy at "Contact". However, user agrees that the Company's discretion is absolute.